Avoiding Unemployment: 3 essential steps to the job search

by JOHN MUSCARELLO / Follow Me on Twitter Here

Check out my guest blog post that was featured on Abbystollar.com3 Essential Steps To Take Before Job Searching”

3 Essential Steps To Take Before Job Searching

Before Job Searching Step 1: Update Your LinkedIn and Twitter Profiles

Before you start contacting potential employers make sure your social media profiles are updated.



  • Follow companies that you would like to work, and put them into a Twitter list (make sure to click private). You will learn a lot about the company by following them on Twitter, and possibly find job opportunities.
  • Tweet relevant industry articles to show that you know the current trends. Remember that every tweet you send is searchable. Some of your tweets might even appear in a Google search.

Before Job Searching Step 2: Setup Google Alerts

Take the list of companies you followed on Twitter and create Google Alerts for them. This will allow you to do two very powerful things.

  • Before applying to the company or going on an interview you will have the latest company news. This will help you ask smart questions to the interviewer and it shows you did your homework.
  • Companies constantly announce when they win or acquire new business. If the piece of business is big enough there is a good chance the company will need additional employees. Find out who the hiring manager at the company is and send them your resume and cover letter. Tell the hiring manager that you saw the company won new business, and why you would be a good fit to help on the account.

Before Job Searching Step 3: Reach Out To Your LinkedIn Alumni Group

The alumni of your university are always looking to help new graduates, if you ask the right way. The important thing to remember is you are not asking for a job. You are looking for advice and to make a future connection. This will also help you build a strong network.

  • Go through your LinkedIn Alumni Group and look for people who work in the same field you would like to work. Send them a message similar to the one below (you can do this since you are both members of the same group).

Dear (Name),

My name is John Muscarello and I am seeking a job an Entry Level Public Relations opportunity at a dynamic organization where I can grow. I have a great work ethic, a positive attitude, and I am very motivated.

I see that you hold a position in Public Relations and wanted to know if I could send you my resume and cover letter to get the opinion of a professional in the industry. I would greatly appreciate any advice you might have about breaking into the industry.

Thank you for your time


John Muscarello

Even if you are only able to accomplish one of the strategies above it will put you miles ahead of the other applicants. If you apply all three of the steps above, the other applicants will never catch you! Hopefully, this will lead to you getting an interview. When you’re at the interview, be sure to be confident and positive. Explain why you want the job and what you could add to the role. Be prepared to answer a number of questions and also be prepared for other activities that you might have to do. Interviews are different at each company, so different employers may require different things. For example, some employers may demand that employees undergo a drug test to show that they’re reliable and sensible. In order to prepare for that, try and avoid illegal substances for a period before the interview. Some employers won’t bother with this though. It’s just important to be prepared for a number of different things that you might be asked. With some practice, you’ll nail the interview and, hopefully, be offered the job!

Please do not hesitate to contact me if you have any questions about the steps.

John (at) endlessjoboffers.com

Please share this article with your network if you find it helpful.

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